ecowiseSM Environmentally-Friendly Mailstream Optimization
Accelerates mailstream efficiency, reduces costs, and improve
environmental sustainability.
Environmental stewardship has become a top priority for policy-makers,
business leaders, environmentally conscious companies, and citizens.
As the sustainability movement gains momentum, more consumers and
businesses are demanding evidence of sustainable practices from
the entities with which they do business. The mailstream is no exception.
Pitney Bowes has responded to the worldwide demand for an ecologically
friendly print-to-mail solution with ecowise —the
future of carbon-conscious mail.
ecowise analyzes traditional mail processes to
improve efficiencies, eliminate waste, and minimize environmental
impact at every touch point. Whether it's calculating, understanding
and reducing your carbon footprint in and beyond the mailstream;
converting paper into metric tons of carbon equivalent emissions;
consolidating mail pieces; responding to Carbon Disclosure requests,
or filing reports for the Dow Jones Sustainability Index, the ecowise
program provides a practical, verifiable roadmap for improving environmental
performance through five essential stages.
ecowiseSM Assess—An initial assessment
and analysis
Pitney Bowes ecowise program experts can work with you to analyze
your current mailstream processes and determine your current level
of eco-performance. These specialists analyze the findings using
an estimator tool and prepare a gap analysis that identifies opportunities
for improvement and potential value benefits.
ecowiseSM Plan—A practical and
verifiable roadmap
In the ecowise Plan phase, our specialists develop
a best-fit strategy for lowering your carbon footprint, based on
the data collected in the assessment phase. This roadmap details
specific actions to be taken, along with steps, best practices,
processes, procedures, and technology to create an ecowise
mailstream by remapping processes and leveraging eco-related hardware
and software solutions.
ecowiseSM Create—An implementation
of the ecowise Plan
A green mailstream is a smart mailstream. This phase delivers a
solution and applies a value to the benefits of the ecowise roadmap.
ecowise program specialists then work with you to implement the
roadmap by revising existing processes and tracking environmental
gains.
ecowiseSM Validate—Validated
evidence of the new ecowise performance
Each customer receives a certificate of completion that documents
its eco-performance level. This validation and certificate provides
a platform for communicating the company's commitment to environmental
responsibility and sustainability of the mailstream. It also establishes
a baseline for continuous improvement and future validations.
ecowiseSM Brand—Promoting the
ecowise recognition across multiple marketing channels
The ecowise program permits validated mailers to
publicly highlight their investments and environmental performance
through traditional and innovative approaches. Validated mailers
will be able to imprint endorsed ecowise program
logos and messages on websites, brochures, articles and presentations.
A commitment to environmental responsibility and sustainable business
practices can mean the difference between winning a customer and
losing one.
Pitney Bowes offers end-to-end experience and expertise in developing
and implementing an ecowise mailstream program
that transforms traditional, mail-intensive processes into more
carbon-conscious processes that can help minimize environmental
impact. As the emphasis on sustainability grows, customers can rely
on Pitney Bowes ecowise solutions to position for
the future of carbon-conscious mail.
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